This is an absolutely fabulous piece in the Daily Mirror today, which is a mainsteam national popular daily newspaper here in the UK. (The newspaper markets don't equate very well, but think USA Today or New York Post.)
https://www.mirror.co.uk/news/uk-news/visit-professional-cuddle-therapist-hugging-24135640
It features @touchunwind, who is Nordic Cuddle-trained and the highest Karma-rated professional over here. I know her very well and recommend her very highly.
In particular, show this article to anybody who thinks that cuddling is in any way related to sex.
Interestingly, it also features Pop & Rest, which is a unique napping facility. Normally they don't allow two people in one of their pods, but they have a deal with some cuddlers. For the entrepreneurs and business people amongst you, this is an interesting idea worth borrowing.
@Mark