I wish there was a way to pay using HSA/FSA accounts. Alot of people use cuddling for help like others use psychiatrists and psychologists.
Maybe someday it will be more mainstream.
For that to happen, we likely have to move into the next step of standardization, such as having required licensing for professionals. Medical professionals and insurance companies would need some way to to ensure that ethical and therapeutic standards are being maintained. Sadly, I think we are still a long way away from that phase, as first cuddling would need to become mainstream enough that there'd be demand for regulation.