Although this site may seem small to those searching their area for members, it really represents two situations. One is the fact that the membership encompasses the entire world, so the likelihood of new members appearing in your neck of the world is small. Second, it seems that many members create an account but then don't take any other actions such as completing their profile, attaching a picture or responding to messages. Thus, there is a feeling that the site is not active.
So I am proposing next steps that everyone can try in order to boost the activity level. First, I would say complete your profile. I know that this takes a little time, but this is sort of a minimum. It doesn't need to be a novel, but provide something that would give another member something to talk about, such as a particular interest, some personal issue you are dealing with, whatever.
Second, welcome new members to the community, even if they are far away from you. This goes a long way to encourage others. Think of yourself as a diplomat of the cuddle community.
Third, post something in the forum. Resist the urge to ask if there is anyone in your area after you have already searched and found that there isn't. Pick something that can actually be discussed, even if it is only your holiday or travel plans. Positive stories about your cuddle experiences are always welcomed.
So those are my suggestions, I would love to here from other members.